Stewart Palmer is a PhD Fellow at the Department of Management, Aarhus University. He grew up with technology, when his brother and himself inherited a ZX81 and then bought a ZX Spectrum. Previous experience working as an insights manager coordinating a product testing process provided valuable experience of the product development process. This experience highlighted the importance of consumer testing to select the right concepts and products. He believes social scientist have an important role to fill in the developing trustworthy artificial intelligence. As legendary product designer, Dieter Rams, once said “you can’t understand good design, if you do not understand people.”

Polymeros Chrysochou is a Professor in Marketing and Consumer Behaviour at MAPP Centre and the Department of Management, Aarhus BSS and an Adjunct Senior Lecturer at the Ehrenberg-Bass Institute for Marketing Science, School of Marketing, University of South Australia. He earned his PhD in Marketing from the Aarhus School of Business and his MBA in Agribusiness Management and MSc in Agricultural Economics from the Agricultural University of Athens. His research interests focus on areas of food marketing and consumer behaviour, with emphasis on brand loyalty, organic food, packaging and healthy eating practices. His work has been published in several scientific journals including Journal of Business Research, Journal of Marketing Communications, Journal of Brand Management, Journal of Retailing and Consumer Services, Appetite, Food Quality and Preference, Sociologia Ruralis, British Food Journal.

Dr. Panos (Panagiotis) Mitkidis is Associate Professor of Behavioral Economics and Decision Making at the Department of Management at Aarhus University, Denmark and at the Center for Advanced Hindsight at Duke University, USA. Panos' research spans a wide range of disciplines, from Moral and Organisational Psychology to Anthropology, with special interests on corruption, poverty, donation strategies, motivating healthy behavior, business ethics, and the psychophysiological underpinnings of cooperation and morality.

Dr. Darius-Aurel Frank specializes in consumer behavior research, with a focus on the adoption of innovative products and services. He presents his research at leading marketing conferences, publishes in academic journals and actively engages with the community. Darius participates in several EU projects, and has repeatedly attracted funding from the Interacting Minds Center. Darius enjoys a good challenge, is team-oriented and strives for excellence in research.